(Kelowna, BC) -- Twenty-three per cent of coaches who helped form Team Canada for the Olympics and Paralympics this year hailed from B.C. These coaches represent the head and heart behind some of Canada’s biggest success stories out of Rio.

Over the next week, across British Columbia, these coaches and others like them will be recognized during Coaches Week—a province-wide and national campaign dedicated to celebrating the important roles coaches play in shaping the lives of children and athletes.

“Coaches Week is a time to celebrate the tireless efforts of coaches who dedicate their lives to making sport a great experience for all of us,” says Shaunna Taylor, Executive Director of PacificSport Okanagan. “From children stepping on to a field for the first time to athletes standing on the podium at the Olympics, coaches hold the power to enable, inspire & equip athletes for success.”

Locally, Coaches Week will be recognized by a Proclamation from Mayor Colin Basran, declaring this week to be National Coaches Week in Kelowna, BC., as well as a number of coaching courses and events being offered throughout Kelowna and the Okanagan Valley.

Through the support of viaSport British Columbia, a number of events and workshops have been planned for the upcoming week across the Province, including opportunities to learn more about effective teaching and coaching methods, healthy child development, nutrition and ethical decision making.

“At viaSport we truly believe that coaches have the potential to not only build great athletes, but exceptional human beings,” says viaSport CEO, Sheila Bouman. “Coaches Week is our opportunity to recognize all those coaches whose dedication helps our children thrive through sport.”

Quick Facts:

  • Every year, hundreds of coaches give of their time and energy to develop athletes – and healthy communities – throughout the Okanagan sport system.
  • Each year the Province, through viaSport, contributes approximately $100,000 through grants to coaches in B.C.
  • viaSport and its sport partners train approximately 10,000 coaches across B.C. each year through National Coaching Certification Programs.
  • viaSport is the Provincial/Territorial Coaching Representative (PTCR) for British Columbia and maintains a strong partnership with the Coaching Association of Canada.
  • Coaches Week in BC has been an annual event since 2007, and this year will align with National Coaches Week across Canada.


About PacificSport Okanagan

PacificSport Okanagan provides dedicated support to more than 100 registered athletes and coaches, in addition to hosting community sport programs and event for youth to adults.  Through partnerships with recreation departments, school districts, health authorities and local sport organizations, PacificSport Okanagan delivers programming for the Canadian Sport for Life movement, improving the quality of sport and physical activity in Canada. Learn more at pacificsportokanagan.com

About viaSport British Columbia

viaSport British Columbia is a not-for-profit organization created by the Provincial Government in 2011 as a legacy of the 2010 Olympic and Paralympic Winter Games. Our mandate is to increase awareness, opportunity and participation in sport across the province – at every stage of life and in every community. By leading the province’s sport sector in building a stronger, more effective system, we will bring more families to the field of play, more fans into the stands, more athletes to the podium, and more sports events to the province. Learn more at viasport.ca